What’s included in the Basic Plan?
A Social Media Audit
Our audit is not a strategy assessment nor is it a strategy blueprint, but it can be used to inform your social media strategy moving forward.
What you receive:
You will receive a report that includes details on the following:
First Impressions: what you’re already doing well and what you should be doing differently
Performance Benchmarks: audience growth, brand visibility and engagement (and how they compare to industry averages)
Audience Analysis: includes growth sources, who’s reached vs. who’s engaged & demographics/interests of core audience
Content Analysis: includes top-performing content types, optimal publishing days and times
Specific recommendations for improving efforts on each of your social media channels
After delivery of the audit, you’re entitled to a one hour phone consultation with us to answer any questions that may arise after you’ve had a chance to review it.
Who can benefit from a social media audit?
Our social media audit service is perfect for big and small businesses, start-ups, B2C, B2B, for-profit and nonprofits—basically any brand looking to gain expert insight into its social media presence.
How do we start the Social Media Audit Process?
We’ll just need to collect the usernames and passwords for your social media channels before we can begin. It’s seriously that easy. Once we’ve received those from you, you’ll receive your audit from us within two weeks.
Need it delivered sooner? That can be arranged too.
Which channels can we audit?
Facebook, Instagram, LinkedIn, Pinterest, Snapchat, Twitter, YouTube
Interested in knowing how your brand’s social media efforts compare to those of your competitors?
a competitive analysis
Analyzing what your competitors are doing—
the good and the bad—
provides valuable additional insights that obviously can’t been gleaned by looking at your channels alone.
Social Media Audit Pricing
Pricing will vary depending on the number of channels audited and if you’d like a competitive analysis to be included in your report
I went with the Basic Plan and we have had our report consultation, what is next?
After receiving our recommendations, you can simply implement them on your own or look at our other SM Management plans to start implementing targets.